Thursday, June 30, 2011

Have you watched a 'Street Film'? [VIDEO]

Streetfilms is a non-profit transportation advocacy group dedicated to informing and educating the American people on the different modes of transportation and the trends in transportation. The approach Streetfilms takes is unique in that they present the topic at hand in a short, fun, easily understood video. The videos cover topics such as: bicycling, cars and parking, pedestrians, traffic calming, and moving beyond the automobile. Each video is short, generally less than five minutes, and incredibly informative. Their approach to presenting the information is keeping with the trends in video media and includes high quality graphics and charts, interviews with topic experts, and fun background music.





Streetfilms produces the videos with the purpose of educating people about the easy changes we can all make that will have lasting impacts on the future of our nation's transportation system. Their focus on innovative ideas such as market based parking pricing demonstrate that changes can be implemented to our transportation system that shift the decision making process from a solely automobile centered society to one that employs all modes of transportation. Their approach to the video production is intended to reach non-industry people, so the language and presentation of information is light and informative.

Making Streetfilms unique is their publication. They use the Creative Commons license, which allows for any person or agency to share, use, and distribute the videos, so long as Streetfilms is credited and the videos remain unedited. Because there is no threat to copyright infringement, Streetfilms are going viral on the internet. Streetfilms is on the cutting edge of transportation advocacy, and have successfully employed the modern methods of reaching people.

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